Shaun Kulesza is the Founder and CEO of ShopRaise, which “help(s) causes engage supporters, build their brand and raise money through socially-conscious shopping.” Shaun joins the podcast to talk about where shopping donation programs can fit into the nonprofit fundraising landscape, how ShopRaise works, and what charities should know about programs like this in their portfolio of approaches to raising support.
Host Steve Boland shares his initial skepticism of shopping programs, and Shaun addresses some of those concerns about when and how nonprofit missions may benefit from these tools. The conversation includes the changes in the landscape since the demise of Amazon Smile (and a reminder to remove those links lingering on your website!) and the importance of a range of options for a range of potential supporters for a mission-based organization.
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